Jellybean™, a cutting-edge company in the phygital space, has recently secured an investment from Aptos Labs to further enhance their partnership in bridging the physical-digital gap. This investment highlights the potential of Jellybean™ to revolutionize how brands interact with consumers through a range of products, from collectibles to luxury goods. By integrating a digital layer onto physical products, Jellybean™ offers foolproof authentication and immersive multimedia brand experiences, aiming to compete with industry giants like IYK.
Through a simple tap or scan of a Jellybean™-enabled product, consumers can access a world of exclusive digital content and engagement opportunities, fostering deeper connections between brands and their audience. The company recently launched its Phygital Protocol with DJ deadmau5’s limited-edition toy line, showcasing the unique capabilities of Jellybean™ technology and solidifying their partnership with Aptos as the preferred blockchain platform for future releases. Bart Lipski, CBDO of Jellybean™, emphasized the company’s commitment to transforming every product into a bridge for enhanced customer connections.
Chris Price, Head of Business Development at Aptos Labs, expressed excitement about Jellybean™’s role in redefining consumer engagement in the evolving digital landscape. Their shared vision for the future of branded products positions Jellybean™ as a frontrunner in the emerging phygital market, where physical and digital realms intersect seamlessly. From ensuring product authenticity and traceability to enabling direct communication channels with customers and enhancing customer relationship management, Jellybean™ offers a comprehensive solution for brands to engage with their fans effectively.
Jellybean™’s innovative technology, powered by the Aptos blockchain, guarantees the authenticity and integrity of every collectible item, providing users with verifiable digital ownership and engaging experiences. Through early access passes, exclusive discount codes, unreleased content/music, live streams, and more, Jellybean™ enables brands and creators to deliver immersive digital experiences that delight their fans. To learn more about Jellybean™ and its pioneering technology, users can visit their website at www.jellybean.xyz.
In conclusion, Jellybean™’s strategic partnership with Aptos Labs signifies a major step towards revolutionizing how brands interact with their consumers and navigate the increasingly blurred lines between physical and digital worlds. By leveraging innovative technology and a shared vision for the future of consumer engagement, Jellybean™ is at the forefront of shaping the phygital landscape and unlocking new possibilities for branded products in the digital age.
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